{"id":75629,"date":"2019-03-15T03:38:10","date_gmt":"2019-03-15T01:38:10","guid":{"rendered":"http:\/\/www.times.mw\/?p=75629"},"modified":"2019-03-15T03:38:10","modified_gmt":"2019-03-15T01:38:10","slug":"cim-intensifies-digital-marketing","status":"publish","type":"post","link":"https:\/\/archive.times.mw\/index.php\/2019\/03\/15\/cim-intensifies-digital-marketing\/","title":{"rendered":"CIM intensifies digital marketing"},"content":{"rendered":"<p><strong><em>By Sharon Chirwa: <\/em><\/strong><\/p>\n<figure id=\"attachment_75633\" aria-describedby=\"caption-attachment-75633\" style=\"width: 219px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.times.mw\/wp-content\/uploads\/2019\/03\/isabel-kachinjika.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-75633\" src=\"http:\/\/www.times.mw\/wp-content\/uploads\/2019\/03\/isabel-kachinjika-219x300.jpg\" alt=\"\" width=\"219\" height=\"300\" srcset=\"https:\/\/archive.times.mw\/wp-content\/uploads\/2019\/03\/isabel-kachinjika-219x300.jpg 219w, https:\/\/archive.times.mw\/wp-content\/uploads\/2019\/03\/isabel-kachinjika.jpg 266w\" sizes=\"auto, (max-width: 219px) 100vw, 219px\" \/><\/a><figcaption id=\"caption-attachment-75633\" class=\"wp-caption-text\">KACHINJIKA\u2014 We are geared<\/figcaption><\/figure>\n<p>The Chartered Institute of Marketing (CIM) \u2013 Malawi has organised a two-day training for businesses aimed at equipping them with digital marketing skills.<\/p>\n<p>The training is scheduled for March 28 at Game Haven Lodge at Bvumbwe in Thyolo District.<\/p>\n<p>CIM\u2013Malawi General Secretary, Isabel Kachinjika who is also heading the training and development committee said all was set for the training which is expected to attract seasoned marketers from different parts of the country.<\/p>\n<p>The training will be conducted by Gravity, a subsidiary of Virtual Solutions, who bring with them a wealth of knowledge in the area of digital marketing.<\/p>\n<blockquote><p><em>\u00a0\u201cDigital marketing has become an integral part of how businesses communicate and engage with their customers. This is why we have decided to facilitate this training,\u201d<\/em> said Kachinjika.<\/p><\/blockquote>\n<p>Kachinjika said digital marketing enables businesses to create a competitive advantage through targeted communication while also providing the customer a platform to engage the organization.<\/p>\n<p>Kachinjika said CIM\u2013 Malawi would continue looking at the market trends and member training needs with the aim of offering more training throughout the year.<\/p>\n<p>The training content includes formulating social media strategy, formulating social media policy, building community relationships and engagement on social media, among others.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Sharon Chirwa: The Chartered Institute of Marketing (CIM) \u2013 Malawi has organised a two-day training for businesses aimed at equipping them with digital marketing skills. The training is scheduled for March 28 at Game Haven Lodge at Bvumbwe in Thyolo District. CIM\u2013Malawi General Secretary, Isabel Kachinjika who is also heading the training and development [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-75629","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/75629","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/comments?post=75629"}],"version-history":[{"count":1,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/75629\/revisions"}],"predecessor-version":[{"id":75634,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/75629\/revisions\/75634"}],"wp:attachment":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/media?parent=75629"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/categories?post=75629"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/tags?post=75629"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}