{"id":55547,"date":"2017-10-27T09:57:29","date_gmt":"2017-10-27T07:57:29","guid":{"rendered":"http:\/\/www.times.mw\/?p=55547"},"modified":"2017-10-27T09:57:35","modified_gmt":"2017-10-27T07:57:35","slug":"stansfield-reaps-from-re-branding","status":"publish","type":"post","link":"https:\/\/archive.times.mw\/index.php\/2017\/10\/27\/stansfield-reaps-from-re-branding\/","title":{"rendered":"Stansfield reaps from re-branding"},"content":{"rendered":"<p>Stansfield Motors Limited, suppliers of Renault vehicles, has hailed its rebranding exercise for boosting sales.<br \/>\nThe company re-introduced the brand [Renault] in Malawi in 2015.<br \/>\nIn the two years since the re-launch, Stansfield says it has managed to sale 150 vehicles out of the 200 it put up for sale.<br \/>\nRenault Brand Manager, Michael Khomani, who doubles as the General Manager for Stansfield Motors, said the re-launch of the brand follows an appointment of the company by the Salvador Caetano Group as the only dealer of the Renault brand in Malawi.<br \/>\n\u201cWe are proud and excited to be associated with Renault again, being one of the key players in the vehicle industry globally and now Malawi. We are ready to provide superior and excellent service since we have prior training and expertise in selling and provision of after-sales services,\u201d Khomani said.<br \/>\nHe further said that the partnership with Salvador Caetano Group (SCG) is of strategic importance to Stansfield Motors since the group operates in over seven African countries and understands African markets.<br \/>\n\u201cSCG offers strong support from centralised cross services, which ensures implementation of best practices, synergies in logistics, finance, training, IT as well as supporting local operations for Renault, which are values that we, as Stansfield, also stand for,\u201d Khomani added.<br \/>\nIn a separate interview, Business Development Officer responsible for Marketing and Training at Stansfield Group, Miller John Joshua, said they have flooded the market with nine models since the re-launch of the Renault brand.<br \/>\n\u201cIn 2015, we introduced the Fluence, Koleos, Duster and the Renault Kangoo and between 2016\/17, we introduced additional five models namely the Kadjar, Megane, Renault Kwid, Renault Logan and the New Renault Duster,\u201d Joushua said.<br \/>\nHe added that demand for their vehicles is growing every year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stansfield Motors Limited, suppliers of Renault vehicles, has hailed its rebranding exercise for boosting sales. The company re-introduced the brand [Renault] in Malawi in 2015. In the two years since the re-launch, Stansfield says it has managed to sale 150 vehicles out of the 200 it put up for sale. Renault Brand Manager, Michael Khomani, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":55564,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-55547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/55547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/comments?post=55547"}],"version-history":[{"count":1,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/55547\/revisions"}],"predecessor-version":[{"id":55566,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/55547\/revisions\/55566"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/media\/55564"}],"wp:attachment":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/media?parent=55547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/categories?post=55547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/tags?post=55547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}