{"id":24154,"date":"2016-05-12T13:07:53","date_gmt":"2016-05-12T11:07:53","guid":{"rendered":"http:\/\/www.times.mw\/?p=24154"},"modified":"2016-05-12T13:07:53","modified_gmt":"2016-05-12T11:07:53","slug":"malawian-research-firm-wins-international-award","status":"publish","type":"post","link":"https:\/\/archive.times.mw\/index.php\/2016\/05\/12\/malawian-research-firm-wins-international-award\/","title":{"rendered":"Malawian research firm wins international award"},"content":{"rendered":"

A <\/strong>Malawian company, Market Insights Tracking (Mitra), has been recognised by Business Initiative Directions (BID) of Spain for the work it is doing in the country to help companies make important business decisions.<\/p>\n

BID recognises companies and organisations across the world which lead the most important activities in the business world.<\/p>\n

It is considered the founding organisation in the broadcasting of the Culture of Quality, Excellence and Innovation in 179 countries.<\/p>\n

In a statement, BID said Mitra was considered because the company utilises a number of techniques to gather raw information, which it then shares to the business world.<\/p>\n

\u201cDoor-to-door questionnaires and interviews provide insights that only boots-on-the-ground can accomplish in Malawi, and Mitra has the gumption and expertise to ask the right questions and determine a representative sample,\u201d BID said.<\/p>\n

\u201cMany of the biggest international firms doing business in Malawi rely on Mitra for performing research in the country. Mitra provides informative research services to big multi-national companies in various sectors and it works with renowned international research organisations in Africa, United States of America and the United Kingdom.<\/p>\n

\u201cMitra has a reputation for delighting clients and performing excellent work, and much of this is due to the firm\u2019s dedication to developing and adhering to its quality management policies.<\/p>\n

\u201cThe company\u2019s quality techniques derive from its core belief that \u2018highly satisfied clients are key stakeholders in the growth of the firm\u2019, and this principle is apparent in everything that it does.<\/p>\n

\u201cResearch teams are thoroughly trained, all information gathering is done according to the highest standards, and new research tools are thoroughly pretested by the teams, incorporating input and insights from both senior and junior researchers,\u201d BID said in its explanation for recognising Mitra.<\/p>\n

Mitra, a member of the renowned Southern African Marketing Research Association, was formed in 2005 by Albert Lawrence Chigoga who had been working as a market researcher for over10 years, doing consultancy work with organisations from Tanzania, Zimbabwe, Kenya and the USA.<\/p>\n

\u201cAs opportunities continued to grow, local corporate organisations did not want to continue dealing with an individual to manage their research projects,\u201d Chigoga said. \u201cI, therefore, decided to register a company.<\/p>\n

\u201cOrganisations lacked market research supplier with serious focus on quality and robust services. I, therefore, felt the drive to rise to the ocassion in order to make a difference by providing our clients with robust, high quality and satisfactory market research services.<\/p>\n

\u201cThis has been our mainstay in the business,\u201d said Chigoga. \u201cOver the years, our company has been growing in terms of clientele base and international partnerships because we devoted to high quality service delivery.<\/p>\n

\u201cThe directors of the company are vastly experienced in the fields of marketing, project management and economics. Thus, their advice is always constructive,\u201d he said.<\/p>\n","protected":false},"excerpt":{"rendered":"

A Malawian company, Market Insights Tracking (Mitra), has been recognised by Business Initiative Directions (BID) of Spain for the work it is doing in the country to help companies make important business decisions. BID recognises companies and organisations across the world which lead the most important activities in the business world. It is considered the […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-24154","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/24154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/comments?post=24154"}],"version-history":[{"count":1,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/24154\/revisions"}],"predecessor-version":[{"id":24157,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/posts\/24154\/revisions\/24157"}],"wp:attachment":[{"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/media?parent=24154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/categories?post=24154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.times.mw\/index.php\/wp-json\/wp\/v2\/tags?post=24154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}